Tacoma's very own Shoulderz Da Loc surprised his fans with a special Christmas present - a brand new single accompanied by a visually stunning music video. Shot by the talented Don James of Dosa Grove Films and produced by The Beat Armada, it's evident that Shoulderz poured his soul into this song. As he delivers his heartfelt lyrics, you can feel the raw emotion in his voice as he reflects on the losses he's experienced in his life due to the streets.
This latest single showcases a whole new level of authenticity as Shoulderz delves into the complex love/hate relationship he has with the streets. He bares his inner conflicts and struggles, grappling with the allure of the game that keeps pulling him back in. The hook of the song perfectly captures his internal battle, with lines like, “I’m still Fallin' for the game, man I love this b****. I hate this b****. She costs so much but she make me rich. I'm makin' rent but it ain't makin' sense. So we fall out but never fall off bout it and I've been Fallin' since.”
The music video is a poignant visual narrative that includes touching scenes of Shoulderz with his son and nephew paying respects at his brother Jamarr's grave. There are also glimpses of him working in the studio, breeding pit bulls, and bonding over video games with fellow artist, Purgeteam Meez. The video ends with KT from The Beat Armada offering words of encouragement, adding a personal touch to the overall experience.
Don't miss out on watching this powerful music video and make sure to stay tuned for more incredible music from Shoulderz Da Loc in the upcoming year! Follow him for updates on his upcoming releases.
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